What Is Cpa Marketing?
CPA is sometimes referred to as "cost per acquisition" or "cost per action", which has to do with the fact that many CPA offers by advertisers are about acquiring something.
Formula to calculate cost per acquisition:
Cost per acquisition (CPA) is calculated as: cost divided by the number of acquisitions. So for example, if one spends £150 on a campaign and gets 10 "acquisitions" this would give a cost per acquisition of £15.
Are you looking for ways to make money online? Well, you’ve come to the right place! I am going to reveal to you just how easy it is to make money online from the comfort of your own home doing CPA marketing. This article is written as a guide for people who are complete beginners to CPA marketing, but who want to earn money online in this simple way.
How To Start CPA Marketing:
You got all the information about CPA Marketing now the next step is how to get started with CPA Marketing. Now I am going to share with you step by step complete guide on how to get started with CPA.
1.Select Niche:When you decided to start CPA Marketing, then the first thing you need to do is select and choose your niche or category which you want to target. I recommend you from the start target a single niche. Because at the start it’s tough for you to target all the niche. Here are examples of niches, Health, Beauty, Fitness, Gaming, fashion. The first thing you need to decide is what kind of offers you can easily promote and work on it. Once you selected, then let’s move to the next step.
2.Find an Offer:Once you are done with a niche, then the next step is to find an offer which you want to promote. Now you are wondering how you can find an offer without any CPA Network. There are tools that you can use to find offers. You can use offervault.com and Odigger to find offers. They are like search engines of CPA offers and networks. You can search for offers based on price, keyword, category, or network.
3.Find the CPA Marketing Network: Once you are done with offer selection, then the next step is to find CPA Networks. There are thousands of CPA Networks to join. But Instead of joining Different CPA Marketing Networks you can only Join a few Top Networks and that is enough for your career.
4.Build Your Landing Page: The next step is to create a website for CPA Marketing or build a landing page to promote your CPA Offers. There are 2 ways to the one to create a website, or another one is creating a landing page. Now you might be wondering what the difference between the landing page and website is. The landing page is a just simple one page that you created for your CPA Offer. In the Landing page, you explain your product and add a call to action button on it. You can also create a big brand website to earn from CPA.
SOME TERMS ABOUT CPA NETWORKS YOU MUST KNOW:
1. Advertiser and Publisher: Advertisers are the people who pay CPA networks to get conversions of their offers. On the other hand, Publishers are the people like you and me who are promoting the offers on the CPA network to make money.
2.Payout/CPA rate: This is the money rate which you will be paid for getting every single lead/action for that particular CPA offer. So, have a look of Payout/CPA rate before selecting your offer.
3.County code: Almost 95% of CPA offers are country targeted. Therefore, you must be careful about choosing the offer. If you promote US offers to the people of Australia you will not get any payment. Some CPA networks categorized their offers based on country and some mention the country code (US, UK, AU, BR etc) along with the offers.4.Incentive and non-Incentive: Here is another important and most probably less known term of CPA networks. If you search the meaning of the word “incentive”, Google will reply with “a payment or concession to stimulate greater output or investment”. In short “incentive” refers to a digital bribe in order to get artificial actions/leads from people. In case of incentive offers you can allure people by giving them extra gifts, coupons, money, etc in order to get action from them. On the other hand, these digital bribes are strictly prohibited in case of non-incentive offers.
5.Offer Type: CPA networks include offers of various types such as Pin submit, Email submit, Downloads, Survey, Installs, Mobile, Purchase etc.
Executive Summary:
CPA marketing is the next step in digital marketing that ROI-minded marketers are looking for.It’s a fast-paced and optimization-friendly cooperative tactic that puts real business results at the forefront.
Final Words:
Now you got everything about CPA Marketing. You learned what CPA Marketing is and how CPA Marketing works, and you also learned how to promote CPA Offers free and with paid methods. This is time to start your CPA marketing career today. If you just began CPA Marketing Career, then drop a comment and share your experience with others.
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